Draft
Draft
Draft
Brand Creation
Brand Creation
Draft
Draft
2026
2026
Draft
Draft
Draft
Draft
Draft
Draft
What We Delivered
End-to-end brand strategy & visual architecture
Name & Custom logo suite
Deliverables developed as part of a whole
Comprehensive brand guidelines & client pitch
End-to-end brand strategy & visual architecture
Name & Custom logo suite
Deliverables developed as part of a whole
Comprehensive brand guidelines & client pitch
Engineering a high-performance visual identity for a promising startup
Engineering a high-performance visual identity for a promising startup
Building a distinctive brand foundation for a new sports platform, from strategy and visual identity to a flexible system designed to grow with the brand.
Building a distinctive brand foundation for a new sports platform, from strategy and visual identity to a flexible system designed to grow with the brand.
Brand Creation
Brand Creation
2026
2026
Problem
The client needed a complete, ground-up brand foundation for a multi-sport platform built entirely from scratch with zero legacy assets or existing brand equity.
Problem
The client needed a complete, ground-up brand foundation for a multi-sport platform built entirely from scratch with zero legacy assets or existing brand equity.
Solution
Working hand-in-hand with the founding team through a detail step-by-step roadmap. Rather than just delivering colors and fonts, we engineered a scalable identity: flexible logo variants engineered for social media and in real life applications.
Solution
Working hand-in-hand with the founding team through a detail step-by-step roadmap. Rather than just delivering colors and fonts, we engineered a scalable identity: flexible logo variants engineered for social media and in real life applications.
Result
An authoritative, modern identity system that balances grassroots athletic intensity with institutional credibility. The brand equipped the startup with an investor-ready design architecture and a distinct digital interface.
Result
An authoritative, modern identity system that balances grassroots athletic intensity with institutional credibility. The brand equipped the startup with an investor-ready design architecture and a distinct digital interface.
The Strategy of Distinction
The Strategy of Distinction
Giving a Startup project the right tools
Giving a Startup project the right tools
We built Draft a distinctive brand foundation designed to establish recognition from day one. From the visual identity to its wider design system, every element was created to give the team the clarity, credibility and flexibility needed to build consistently as the brand grows. Here, you can check some of the materials we developed:
*your vision,
driven by greatness
*your vision,
driven by greatness
*your vision,
driven by greatness
MoreWork.
MoreWork.
Readyforsomethinggreat?
Our services are designed on the foundation of enduring partnerships, we want to hear from you.
Readyforsomethinggreat?
Our services are designed on the foundation of enduring partnerships, we want to hear from you.
Based in Madrid. Working across Spain and Europe.
Based in Madrid. Working across Spain and Europe.
Readyforsomethinggreat?
Our services are designed on the foundation of enduring partnerships, we want to hear from you.
Readyforsomethinggreat?
Our services are designed on the foundation of enduring partnerships, we want to hear from you.
Based in Madrid. Working across Spain and Europe.
Based in Madrid. Working across Spain and Europe.